Search Engine Optimization Glossary.
Algorithm. A set of rules that a search engine uses to rank the pages contained within its index in response to a particular query. No search engine reveals exactly how its algorithm works, to protect itself both from competitors and from those who wish to spam the search engine.
Back links. These are links to a website from external sources, including other web pages, directories, and advertising.
Banned. When pages are removed from a search engine's index because the search engine has deemed them to be spamming, or violating one of the search engine’s other rules.
Click-through rate. How many people clicked on a link, as a percentage of the total number of people that saw the link.
Cloaking. The act of serving content to search engine spiders that is different to what normal visitors would see. Search engines will ban you if they find you doing this.
Contextual links. Contextual links are displayed on web pages when the content on the page indicates to an ad server that the page is a good match for specific keywords or phrases.
Conversion rate. The percentage of visitors to a website who buy something.
View these terms on my blog at Full SEO Glossary
Cost per click (CPC).
Cost per mille (CPM).
De-listing.
Directories.
Doorway page.
Graphical inventory.
Index.
Landing page.
Link popularity.
Link.
Listings.
Meta-search engine.
Meta tags.
Meta description tag.
Meta keywords tag.
Meta robots tag.
Natural listings.
Outbound links
Paid inclusion.
PPC. Pay-per-click
Paid listings.
Pay-for-performance.
Paid placement.
Rank.
Reciprocal link.
Results page.
Robots.txt.
Search engine.
Search engine marketing (SEM).
Search engine optimization (SEO)
Search terms.
Shopping search.
Spam.
Spider. See crawler.
Submission.
XML feeds.
The best advice is to follow a good search engine promotion system. Keep track of when you submit your sites and how soon they’re indexed -- checking once a week is sufficient.
Ranking systems can be confusing and there are often complex factors involved, but you do not need to be an expert in the field to achieve top results. Take a chance – after all, you have nothing to lose. AND GOOD LUCK!More Information:
- Matt Cutts - worker at Google, specializing in SEO issues
- This glossary is the first building block in creating an effective SEO strategy
- If there is a term missing from the glossary that you think should be here, please e-mail your suggestion to glossary@measuring-up
- List of SEO Terms | SEO Definitions | SEO Glossary |SEO Terminology: Sometimes seo terminology can be very puzzling fo bit
- The search terms a user typed into a search engine will usually be included as part of the information, making it possible to determine what keywords users are searching on to find a website
- Linking to sites who use dubious SEO tactics, such as hidden text or link farms (this includes MadeForAdsense sites and anything else Search Engines
- I understand your pages fine, for the others I suggest they check out my SEO glossary : ), I admit orphans and dead-ends escaped my attention
- us: seo glossary search engine marketing definitions search engine marketing glossary seo terms
- Our SEO glossary defines common terms used in search engine marketing


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